Start from the search
The page names the service the way a customer says it, then says what happens at the visit.
Websites
A page for every search they actually type.
People look up a service, a problem, or a town. The site meets them on a page written that way, with a path onto the calendar before they leave.
- A page for each service you want more of
- A page for each town you actually serve
- Forms, chat, and booking on the page
- Edits and hosting handled with the rest of the system
End on the calendar
Call, form, or book. The inquiry lands on the same customer record as a phone call.
Keep the map honest
Town pages stay up only for places you will drive to, and they say something the next town could not.
It sits with the rest of the system.
Questions about Websites
How many pages does the platform include?
The platform plan includes the website builder, hosting, and ongoing edits. A done-for-you Growth System build can include up to 100 custom pages. We confirm the page list with you before anything is written.
Do town pages rank on their own?
They can, when you serve the town and the page is specific to it. A short list of true pages is the approach. We do not publish copies of the same paragraph with the town name swapped.
Can I edit a page after launch?
Yes. Pages live in the Ottimo website builder. Your team can edit them, and on the Growth System our team keeps them current with you.