The number knows the page
Call tracking can show which page or campaign the caller was on, so the lead is not “unknown.”
Phones
Every call has a source and a record.
Tap to call from any page. The call routes to your team when they are free, and the recording shows up on the lead with the page or ad that drove it.
- Click-to-call on the pages
- Routing to the people who are free
- Recordings stored on the lead
- Missed calls get a text back
Your team still answers
Routing sends live calls to the desk. The AI phone agent covers the ones they cannot take.
A miss is not the end
When nobody picks up, the text-back sequence can reach the caller before they dial the next result.
It sits with the rest of the system.
Questions about Phone system
Do we have to change our phone number?
Not always. Tracking numbers can sit on the website and the ads while your published number stays. We map the routing with you before launch.
Are calls recorded?
Calls handled in Ottimo can be recorded and attached to the lead. We tell you how that is disclosed before it is turned on.
How is this different from the AI phone agent?
The phone system is the line, the routing, and the log. The AI phone agent is who answers when your team does not.